Services
PERFOMANCE MARKETING
Performance marketing is the smarter way to do advertising. Instead of spending money blindly, it focuses on results you can actually measure—like website visits, quality leads, and sales. Every campaign is tracked, tested, and optimized so you know exactly where your budget is going and what you’re getting back.
For businesses, this means less guesswork and more growth. I focus on reaching the right audience, improving ad performance step by step, and scaling campaigns that deliver the best return on investment (ROI). Whether it’s running Google Ads to capture people searching for your services, or Facebook and Instagram Ads to reach potential customers on social media, the goal is always to bring more conversions at the lowest possible cost.
Tools I Use for Performance Marketing
To achieve this, I rely on powerful yet practical tools:
Google Ads & Meta Ads Manager – To run targeted ads that reach people based on their interests, behavior, and intent.
Google Analytics 4 (GA4) – To track user journeys, measure conversions, and see what’s working.
Looker Studio – To create clear and visual reports so you can easily understand campaign performance.
Hotjar – To analyze how visitors interact with your website and improve landing pages for better conversions.
SEMrush & Ahrefs – To get keyword insights and competitor data that help me refine campaigns.
PAID ADVERTISING
Paid ads are one of the fastest ways to get your business in front of the right people. Instead of waiting months for results, ads on platforms like Google, Facebook, and Instagram can immediately drive traffic, leads, or sales. The power of paid ads is that they let you target specific audiences based on their interests, behavior, or even what they’re searching for right now. This makes it easier to reach customers who are already looking for what you offer.
With paid ads, I focus on creating campaigns that are not only eye-catching but also cost-effective. From writing ad copies that grab attention to designing landing pages that convert, I make sure every step is optimized for results. I also keep testing and adjusting campaigns so your money is always spent in the smartest way possible.
Tools I Use for Paid Ads
To manage and optimize campaigns, I use:
Google Ads – To capture people actively searching for your services or products.
Meta Ads Manager (Facebook & Instagram Ads) – To build brand awareness, generate leads, and retarget customers on social platforms.
LinkedIn Ads – For B2B targeting and professional audience reach.
Google Analytics 4 (GA4) – To measure how ads are performing and track conversions.
Looker Studio – To create easy-to-understand reports that show results clearly.
SEARCH ENGINE OPTIMIZATION
SEO is the foundation of long-term digital growth. While ads can bring quick results, SEO helps your business build steady visibility on Google and other search engines without paying for every click. It’s all about making sure your website shows up when people search for services or products you offer. The better your SEO, the easier it is for potential customers to find you, trust you, and choose you over competitors.
I focus on SEO strategies that actually work — from optimizing your website’s content and structure to improving loading speed, mobile-friendliness, and user experience. It’s not just about ranking high, it’s about attracting the right audience and turning visitors into customers. With a step-by-step approach, I ensure your website grows in organic traffic and authority over time.
Tools I Use for SEO
To deliver strong results, I use proven SEO tools, including:
SEMrush & Ahrefs – For keyword research, competitor analysis, and backlink tracking.
Google Search Console – To monitor indexing, fix issues, and see how your site performs on Google.
Google Analytics 4 (GA4) – To track traffic sources and measure user behavior.
Yoast SEO / Rank Math – For on-page optimization and content improvements.
Screaming Frog SEO Spider – To analyze site structure and fix technical SEO issues.